When you are finished with Lesson 8-1, you will be able to:
- Explain how customers view products.
- Describe how marketers keep a consumer focus during product development.
- Log into your Google Drive account.
- Navigate to your Digital Marketing folder.
- Inside of the Unit 3 folder, create a new folder titled Lesson 8. Everything you create in Lesson 8 will be stored in this folder.
- Obtain a copy of the notes handout.
- Read Lesson 8-1 on pages 276-282.
- As you read, utilize this presentation to help you fill in the missing parts on the handout.