When you are finished with Lesson 10-4, you will be able to
- Define retailing and describe ways to distinguish various types of retailers.
- Describe ways that retailing is changing in response to changes in consumer preferences and the business environment.
Assignment 10.4.1
- Obtain a copy of the notes handout.
- Read Lesson 10-4 on pages 379-385.
- As you read, utilize this presentation to help you fill in the missing parts on the handout.
Assignment 10.4.2
Assignment 10.4.3
- Create a new Google Sheets spreadsheet, name it Retailers-(Your Initials), and move it into your Lesson 10 folder.
- Use the internet to identify the five largest U.S. retailers in the following categories:
- specialty or limited-line stores
- department stores
- discount stores
- retail franchises
- Internet retailers
- Prepare a table in your spreadsheet that shows the five retailers for each category.