When you are finished with Lesson 1-1, you will be able to:
- Understand The Importance Of Studying Marketing.
- Explain What Marketing Is And Describe Important Marketing Functions.
- Define Marketing.
- Log into your Google Drive account.
- Navigate to My Drive.
- Create a new folder titled Digital Marketing.
- Inside this new folder, create a new folder titled Unit 1.
- Inside the Unit 1 folder, create a new folder titled Chapter 1. Everything you create in Chapter 1 will be stored in this folder.
- Obtain a copy of the notes handout.
- Read Lesson 1-1 on pages 4-10.
- As you read, utilize this presentation to help you fill in the missing parts on the handout.
- Inside your Chapter 1 folder, create a new Google Drawing titled Marketing Defined-(Your Initials).
- In your drawing, utilize pictures, graphics, and other visual representations of the definition of marketing and common activities that are a part of marketing.