When you are finished with Lesson 1-2, you will be able to:
- Explain why businesses need marketing.
- Understand how marketing developed as a part of business.
- Describe the functions of business.
- Obtain a copy of the notes handout.
- Read Lesson 1-2 on pages 11-17.
- As you read, utilize this presentation to help you fill in the missing parts on the handout.
- Make a copy of this Google Document, rename it Virtual Marketing-(Your Initials), and move it into your Lesson 1 folder.
- Read through the Virtual Marketing article at the top of page 16.
- Use the information in the article as well as the Internet to answer the related questions in the document.